Our custom healthcare market research insights give you the ability to identify
Competitive Advantage
Discover your product’s unique and distinct value from its competition.
Barriers to Success
Rapidly pinpoint obstacles in the product cycle and develop solutions.
Brand Positioning
Select the most effective strategic communication of your product’s story.
Our Process
We have crafted a seamless process to obtain the exact information
marketers need to accelerate product success.
SCOPE
A critical first step is to collaborate and fully immerse ourselves in understanding your key business questions to establish an initial framework.
APPROACH
With your core business objectives in mind, we design the optimal research approach tailored to uncover actionable insights that will shape your marketing and sales strategies.
DISCOVER
We value transparency and client involvement in research operations, including developing interview questions, selecting participants and observing data collection.
APPLY
We collaborate as a team to apply expertise to your marketing strategy, so that you can take action on the insights and further your product’s success.
We Are Not Like Other Healthcare Research Companies
- We work with the majority of the top 10 Fortune 100 healthcare companies
- We have created 700+ custom market research studies in the healthcare industry and interviewed numerous respondents including 60+ different healthcare providers, hospital/office administrators, mid-level healthcare providers, patients, caregivers, payers and more.
- We have over 30+ years of experience helping product and brand managers, research insight teams, CMOs, developers and other healthcare organizations move the needle on their product sales.
- We sponsor our own market research studies like Telehealth for COVID-19 and Beyond