Our custom healthcare market research insights give you the ability to identify

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Competitive Advantage

Discover your product’s unique and distinct value from its competition.

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Barriers to Success

Rapidly pinpoint obstacles in the product cycle and develop solutions.

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Brand Positioning

Select the most effective strategic communication of your product’s story.

Our Process

We have crafted a seamless process to obtain the exact information
marketers need to accelerate product success.

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SCOPE

A critical first step is to collaborate and fully immerse ourselves in understanding your key business questions to establish an initial framework.

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APPROACH

With your core business objectives in mind, we design the optimal research approach tailored to uncover actionable insights that will shape your marketing and sales strategies.

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DISCOVER

We value transparency and client involvement in research operations, including developing interview questions, selecting participants and observing data collection.

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APPLY

We collaborate as a team to apply expertise to your marketing strategy, so that you can take action on the insights and further your product’s success.

We Are Not Like Other Healthcare Research Companies

  • We work with the majority of the top 10 Fortune 100 healthcare companies
  • We have created 700+ custom market research studies in the healthcare industry and interviewed numerous respondents including 60+ different healthcare providers, hospital/office administrators, mid-level healthcare providers, patients, caregivers, payers and more.
  • We have over 30+ years of experience helping product and brand managers, research insight teams, CMOs, developers and other healthcare organizations move the needle on their product sales.
  • We sponsor our own market research studies like Telehealth for COVID-19 and Beyond